Tuesday, May 30

5 Great Digital Marketing Courses in 2020

Digital marketing courses are a great way to expand your knowledge in a very lucrative industry.

Many companies expect their digital marketers to be highly skilled in many areas, and keeping up with these can be a challenge.

However, this is the benefit of online digital marketing courses.

They offer a way to hone your skills, whether in one specific area or just in general.

What’s more, there are no courses designed for marketers of all skill levels, so it’s never too late to start.

In this post, I shall cover 5 Great Digital Marketing Courses that have an edge over the competition.

Some even offer affiliate programs too, which are a great way to start generating income after completing your course.

Why invest in a digital marketing course?

Digital marketing courses offer several benefits that make them well worth the investment.

Other than the ability to learn in a comfortable environment, many can be completed at your own pace.

This makes it easy to fit around current work and personal commitments.

What’s more, they generally offer fairly good value for money.

Whether you have previously gained a college degree or not, an online digital marketing course can be seen as a much more cost-effective option, particularly if you don’t have several years to spare specializing in a subject.

Finally is the obvious fact that many are designed by industry leaders.

This means they’ll provide valuable insight into a consistently changing industry, and who better to learn from than the experts.

And, of course, gaining certification in digital marketing is a great way to set yourself apart from the competition.

5 Great Digital Marketing Courses

1. The Complete Digital Marketing Course

complete digital marketing course udemy 1024x576 - 5 Great Digital Marketing Courses in 2020
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Creator: Rob Percival, Daragh Walsh
Price: $199.9
Level: Beginner
Digital Marketing Store: Udemy.com
Feedback Rating: ⭐⭐⭐⭐⭐

This digital marketing course is a great choice for almost anyone.

While it doesn’t require any previous industry experience, it’ll still contain information that will be valuable to digital marketers at all levels.

The course contains 12 modules in total with over 20 hours of video lectures and activities.

It covers all major areas of digital marketing, including WordPress, SEO, social media marketing, and more.

It provides a detailed overview suitable for marketers of different levels.

You also gain access to course updates and receive certification at the end.

2. Amazon Affiliate Marketing + SEO

amazon affiliate marketing seo - 5 Great Digital Marketing Courses in 2020
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Creator: The SEO Academy
Price: $199
Level: Intermediate
Digital Marketing Store: Udemy.com
Feedback Rating: ⭐⭐⭐⭐⭐

The thing about this digital marketing course is that it is slightly different in that it’s directed at Amazon Affiliate Marketing.

Affiliate marketing is currently one of the hottest trends in the industry and is a great way to make money.

The course covers some general marketing information, but much is directed towards how to set up your affiliate website.

Within this, you’ll learn how to build sites for a particular niche, and the best SEO techniques to ensure your site ranks well.

All the information is tailored towards a more niche area of digital marketing.

It’ll be a good choice for those with some previous marketing knowledge who are looking to refine their skills.

It offers 18 hours of video lectures and activities, along with a recognized certification at the end.

3. Digital Marketing Specialization by Coursera

Creator: Aric Rindfleisch
Price: Free
Level: Beginner
Digital Marketing Store: Coursera.com
Feedback Rating: ⭐⭐⭐⭐

This course offers 7 different sub-courses under the digital marketing specialization niche.

This makes it a great place for beginners, as it covers everything you could need to know about digital marketing.

Each course helps you to master a particular area, meaning you shouldn’t need any top courses for a good while after completion.

There are various video lectures and activities in each course, and you earn a certificate for each one.

Another benefit is that you don’t have to complete all of them if you already have some knowledge.

This offers a much more customizable approach than some others, and you can learn at your own pace too.

4. Affiliate Marketing Foundation by Lynda.com

Creator: Evgenii Prussakov
Price: $29.99
Level: Intermediate
Digital Marketing Store: Lynda.com
Feedback Rating: ⭐⭐⭐⭐

This fairly short course covers all the basics needed to get started in the world of affiliate marketing.

Whereas some others are directed towards a specific platform, this offers general information that applies to the industry.

While it covers the basics of affiliate marketing, this course is designed for those with previous knowledge of digital marketing.

This allows it to skip some of the less important information, which is why it’s only 2.5 hours long.

It offers clear and concise definitions of industry terms, something many other courses lack.

In such a wide-ranging industry like affiliate marketing, have clear and useful definitions likes this makes a big difference.


5. Masters in Digital Marketing by Market Motive

masters in digital marketing market motive - 5 Great Digital Marketing Courses in 2020
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Creator: Market Motive
Price: $800
Level: Intermediate
Digital Marketing Store: MarketMotive.com
Feedback Rating: ⭐⭐⭐⭐

Unlike other marketing courses, this one is designed as an online masters course, meaning it functions in the same way as if you were being taught by a master at the university.

This means you can benefit from a more familiar and structured learning path.

The course contains 7 modules that cover all the information needed to specialize in the field of digital marketing.

Within each module, you’ll find several video lectures and useful activities to cement your learning.

While the price is higher than other courses, you can be confident knowing the information is useful because it comes from several industry leaders.

To Wrap Up…

Finding a great digital marketing course is about more than what it offers.

The most important thing is that it teaches the skills you need and complements what you already know.

Hopefully, this article post contains a course that’s right for your needs, or will at least point you in the right direction.

I hope you enjoyed reading my blog post.

Let me know your thoughts or suggestions in the comments below.

And if you liked it, Share it!

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