Ebooks have grown in popularity recently, but that doesn’t mean you can just write one and people will flock to buy it. Writing an ebook that’s worth people’s time, effort, and money isn’t easy – there are plenty of terrible ebooks out there – but it’s not impossible either if you take the right approach.
No matter what industry you are in, it’s likely there are others out there selling content very similar to yours. So, how do you create an ebook that stands out from the crowd? And how do you make sure people want to buy it?
The key lies in these 6 steps to sell your ebook and create something people will love so much, that they’ll be eager to spend their hard-earned money on it.
1. Understanding what makes a Great Ebook
People are looking for ebooks that are going to help them solve a problem or learn something new. If your ebook can do that, you’re on the right track. In addition, your ebook should be well-written, informative, and entertaining. It should be priced reasonably and have a professional cover. Follow these tips and you’ll be on your way to creating an ebook that sells!
2. Choose a Unique Topic
Picking a topic is often one of the most challenging parts of writing an ebook. But if you start with understanding what topics will provide value to others, finding your niche becomes much easier. Narrow down your ideas by asking yourself – What topics would I pay money to read about?
After you have answered that question several times, you might find that those niches match up with the problems and interests other people share with you. From there it’ll be easy for you to create content around those niches!
You can use the below SEMRush tool to analyze trending keywords in your niche to publish your next ebook:
You must always think about who you are writing for. A great place to start when identifying who your audience is by making note of where else they go online besides reading blogs. What social media sites do they use? Where do they shop? What blogs do they follow?
Knowing this information will make it easier to tailor your message in order to get their attention. Once you’ve identified who your target audience is, consider how old they are and what gender pronouns they prefer as well as any special needs (like dietary restrictions). Use this information in order to craft content that speaks directly to them.
3. Design your Ebook Cover Carefully
Your ebook cover is the first thing potential buyers will see, so it’s important to make a good impression. Keep in mind that people often judge books by their covers, so spend some time designing something that looks professional and eye-catching.
Use simple fonts and colors, and avoid busy patterns or images. You want your cover to look clean and organized, like something someone would actually want to read.
Remember the title of your ebook should be easy to find on your ebook cover design, as well as any major keywords for SEO purposes.
4. Edit, Edit, Edit!
So, you have written an ebook and you are now ready to sell it to the world. But before you hit publish, there’s one more important step, and that is to edit your ebook. A well-edited ebook is more likely to sell than one that’s full of typos and errors.
Use free tools like Grammarly to find mistakes in your manuscript. If you are using a paid editor, be sure they review your document for grammar, pronunciation, spelling, word choice, and flow. You can hire a professional proofreader from Fiverr to do this work for you.
I highly recommend you check out Katherine’s proofreading service on Fiverr below:
Remember, that not all ebooks are created equal; some need edits for pricing or clarity while others need major structural changes. No matter what type of edit you want for your ebook, be sure the editor does it well before publishing it!
5. Price it Right
If you want people to actually buy your ebook, you need to price it right. That means finding the sweet spot between too expensive and too cheap.
The most popular price points of selling an ebook are at the low-end, with a local peak around $10, and then tailing off as the prices increase.
If your ebook is priced expensive, people won’t buy it. If it’s too cheap, they’ll think it’s not worth their time. Here are a few things to keep in mind when pricing your ebook:
- The higher the price, the less likely someone will buy your ebook.
- There’s a difference between being too expensive and just being priced higher than other ebooks on the same topic.
- It should be priced within reason of what others are charging for similar content or quality (you can find these prices by doing some research).
- You should also factor in how much work went into creating your ebook (time spent researching, interviewing experts, writing drafts, etc.).
- You can get an idea of what your ebook is worth by looking at similar books on Amazon or Google Play that match up with yours – then charge a bit more to account for all that hard work you put into creating this masterpiece!
6. Don’t Rush the Process
Creating an ebook is a lot of work, and it’s important not to rush the process. This is something you want to be proud of, something that will help you build your brand and grow your business. So, take your time, and make sure it’s something you’re happy with before you put it out there for sale. Finally, don’t forget to share your masterpiece with friends and family – they’ll appreciate being one of the first people to read it!
My Top Recommended Ebook Creator Software Tool
Let’s face it, creating an ebook can cause a lot of challenges. Writing, formatting, design… it can take days or even weeks to create an ebook, not to mention a steep learning curve and a handful of expensive tools you’ll need to master… before you have even pressed the published button!
I highly recommend using the Sqribble software tool. Sqribble is a cloud-based tool that lets you quickly create ebooks (reports, whitepapers, and so on). It makes self-publishing your ebooks simple by using ready-made templates and design drag-and-drop design features.
With Sqribble you can change the color theme and font style of your entire ebook with a single click. It’s like giving your book a new “skin”, and it’s just one more feature that distinguishes Sqribble from the competition.
With the Sqribble ebook software tool you will get:
- Tons of excellent eBook templates
- Professional page layouts
- Automatic content
- Automatic table of contents generator
- 3D cover creator (available with upsells)
- Flipbook creator (available with upsells)
- Free commercial agency + website included!
An ebook is a fantastic way to share your knowledge and expertise with the world. But before you can start selling your ebook, you need to create a book that people actually want to buy. You should take some time to answer these questions for yourself:
- What type of information are you trying to share?
- Who is your target audience?
- How long do they have to read your content?
- Are they looking for an introduction or do they need in-depth information?
- Do they have time to read it now or will it be something they will save for later?
- Is this something they would be willing to pay for or are you hoping that word of mouth will spread the word on this piece of content (e.g. an email newsletter)?
- Do you have something new or groundbreaking that no one else has published yet?
If not, then make sure you are delivering the content people are looking for. Find out what topics are trending right now and how others in your field are addressing them.
As an ebook creator, you need to keep up with the latest trends by reading blogs and articles related to your subject matter. Take a look at what other experts in your field are publishing too – this can give you insight into how successful certain topics might be, what formats they like to use, etc.
The more market research you do upfront when deciding on which topic to cover for your next ebook, the easier it will be to find success as an author!
I hope you enjoyed reading my blog post.
Let me know your thoughts or suggestions in the comments below.
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My name is Sujoy Mukherji. I am an Internet Marketer, Entrepreneur & Professional Blogger. Founder of the Affiliate Hub Blog.