The Guide To Promoting A Digital Event
The art of marketing has evolved over the years with the advent of online media and social platforms.
With an online population of 4.57 billion, people are now living and learning everything online.
Hosting digital events and connecting to the consumer through digital platforms is both productive and innovative for companies.
However, any event is as successful as its digital event promotion, and the aim should be to reach out to as many people as possible so that one has a chance at a decent conversion rate.
Digital marketing events to promote a brand are not new.
But the consumer demographic is drastically changing every year due to new trends, platforms, awareness, and the amount of information already available.
People are continually searching for "what's new?" or "what does...