Tuesday, May 30

Tag: podcast

7 Podcasting Mistakes To Avoid at All Costs
Digital Marketing

7 Podcasting Mistakes To Avoid at All Costs

I have been podcasting off and on since 2020, and I've made plenty of mistakes along the way. Many of these mistakes have put me out of time and money, or both, but the biggest mistake of all has been this: not learning from my past failures and doing everything I can to avoid making them again in the future. With this in mind, here are the 7 podcasting mistakes to avoid at all costs, so you can learn from my lessons and do your best to avoid making them yourself. 1. Over-promising and under-delivering One common mistake podcasters make is trying to over-promise and under-deliver. If you spend the whole show's length talking about how much of a life changer your guest's book is, listeners will be disappointed when they're only offered a free chapter or heavily reduced of...
How to Promote Your Business Through Podcasts
Digital Marketing

How to Promote Your Business Through Podcasts

Are you currently podcasting? It is one of the most popular trends happening right now and if you are not taking advantage of it, you could be missing out. There are multiple ways to cash in on this rising marketing platform and it doesn't have to be complicated. The most profitable two options include starting your podcast or promote your business to existing podcasts. If you are trying to get your company off the ground, keep reading on. In this post, I shall tell you exactly how to promote your business through podcats. How to Promote Your Business Through Podcasts Over the past 5 years, podcasting has grown by far the most over any other audio type. According to Edison Research and Triton Digital, the time spent listening to podcasts has increased by 122%. This research also fou...